Strengths
1. LOREAL is one of the highest selling cosmetic brands in the world.
2. LOREAL offer more than 25 brands in International market.
3. It has been able to record $ Billions of revenue during year.
4. LOREAL has one of the finest and best R&D facilities in the industry which are helping to roll out new products according to the requirements of the customers.
5. It has well defined business areas of cosmetics, dermatology as well as Pharmaceuticals. This allows the company to distinctively focus on each activity in order to maintain quality.

