Thursday, December 22, 2016

E-Commerce Company

http://business-situation.blogspot.com/2016/12/e-commerce-company.html


Technological change has been one of the driving forces of business activities in this fast changing international trading scenario. The revolution in information technology and the highly sophisticated communication networks have been gradually changing the way enterprises carryout their business activities both in the domestic arena as well as in the global business transactions. Internet based e-commerce has added a radical new world of business providing friction free arena where millions of buyers and sellers complete their transactions cheaply, instantaneously.

With the penetration of the e-commerce, time and distance are no longer the limiting factors of business activities as the buyers can contact any one of the best sellers through the internet.

What is e-commerce? 
E-commerce (Electronic Commerce) means the application of computers and electronic methodologies for conducting buying and selling among the businessmen and consumers residing in different parts of the world. In a nutshell, in e-commerce , commercial transactions are carried out through the electronic medium of the net.

Again, in the context of the web, a e-commerce site is a web-site which enables a customer to buy products or services from a store that is open 24 hours a day, 7 days a week. 

What is customer service? 
“Customer service is a function of how well an organization is able to constantly and consistently exceed the needs of the customer”. 

Customer service as the component of e-commerce.
Good Customer service is the life blood of any business. You can offer promotions and slash prices to bring in as many new customers as you want, but unless you can get some of those customers to come back, your business won’t be profitable for long. Good customer service is all about bringing customers back. And about sending them away happy- happy enough to pass positive feedback about your business along to others, who may then try the product or service you offer for themselves and in their turn become repeat customers. The essence of good customer service is forming a relationship with customers-a relationship that the individual customer feels that he would like to pursue.


Operational Benefits: 
1. Better availability of service: Conveniently allows customers to shop in their homes or anywhere online. 
2. Cost reduction in information processing Reduces costs of processing and retrieving order and customer information. 
3. Better timeliness of service. Online operations can offer customers 24 hours service for purchasing goods and services. 
4. Better access to customer markets Online operations go everywhere in the world. Opening new and larger markets than brick and mortar operations. 
5. Initial cost of operations less expensive The capital investment in e-commerce operations is considerably less. 
6. Operating costs of operations less expensive. The ongoing expenditure of running a virtual or e-commerce operations is less expensive due to less people, less physical equipment, less paper work etc. 
7. Better purchasing prices from suppliers: The nature of the competitive environment in e-commerce allows for more pricing information and results in lowering costs to producers. 
8. Improved product development. The ability to be online with research and development people from around the world can help to reduce the time-to market for new products and the cost of their development. 
9. Improved scheduling The online ability to keep track of product or service activities allows schedulers to be more accurate and timely in scheduling and rescheduling production activity, reducing costs. 
10. Better supplier quality The information driven environment in e-commerce allows purchasers to more easily learn about material and component quality in the items manufacturers acquire.

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